POSITION OVERVIEW St. Luke’s Episcopal School seeks a dynamic and creative individual to join our team as a Marketing and Communications Associate. This role supports the school’s mission by advancing the brand, promoting our programs, and enhancing communications with internal and external audiences. The Associate will collaborate with the Director of Enrollment and Marketing, administration, and faculty to develop and implement strategic marketing and communications initiatives that highlight the distinct qualities of a St. Luke’s education.
REPORTING The Marketing & Communications Associate reports directly to the Director of Enrollment Management & Marketing
THE ROLE St. Luke’s Episcopal School seeks an experienced (2 plus years) well-qualified, dynamic, Marketing & Communication Associate. Supervised by the Director of Enrollment Management & Marketing, the Associate develops and implements a plan for print and online messaging to ensure a consistent and thoughtful presentation of St. Luke’s within and beyond the community. This person is responsible for the website, social media, and communications. The Marketing & Communications Associate must be a dynamic, energetic, go-getter who embraces working in a school environment. The role requires someone who will take the initiative to proactively support the goals of the School and the Marketing department. Our goal is to excite, delight, and inspire confidence within and beyond the St. Luke’s community.
Duties:
Be a thought partner to the Director of Enrollment Management & Marketing to develop strategic plans and processes for the marketing and communications of St. Luke’s Episcopal School
Work with faculty and staff to gather stories and news for the School’s community newsletter and other School communications. Creates and distributes the weekly community newsletter, The Glance
Assist with the management of the school’s photo database. Upload photos and distribute them as necessary, per the Director of Enrollment Management
Manage the School’s online presence including the website, social media accounts, and online profiles. Creates compelling content (graphics, photos, and stories) to engage current and prospective families. Monitors channels for feedback, trends, and engagement opportunities
Develop and maintain relationships with media contacts to increase earned media. Write and distribute press releases as needed
Coordinate the production of printed assets for the Admission and Development departments. Establishes schedule, develops stories, edits content, selects images, and works with outside design and production vendors to complete project
Use photographic skills to capture events and student life on campus to share on social media, news articles, marketing, and communications pieces
Maintains the school's brand guide, branded templates, and digital assets. Ensures compliance and consistent messaging across all marketing and communications pieces
Maintains the school's communication and public relations mailing lists in Mailchimp, RenWeb, and SchoolAdmin
Work with vendors to produce school-branded merchandise, materials, and supplies
Assist with special projects, events, administrative tasks, and other team duties as assigned
Partner with school leadership to support Parent Council initiatives
Other duties as assigned
The anticipated start date is December 2024 or January 2025.
Qualifications, Skills, and Abilities:
Bachelor’s degree from a four-year accredited institution. Advanced degree preferred
Three or more years of experience in the nonprofit sector managing communications & marketing for an organization. Independent school experience preferred
Experience with Canva, Adobe Creative Cloud (specifically InDesign, Illustrator, Photoshop, and Adobe Express), Microsoft 365 (Word, PowerPoint, Excel, etc.), Google Suite, and AI tools
Familiarity with school CMS/CRM systems
Strong project management, communications, interpersonal skills; ability to work both independently and collaboratively across teams, departments, and division
Approachable and collaborative, possess effective communication and problem-solving skills
Excellent writing and communication skills
Excellent listening skills
“Can do” attitude and ability to work as part of a team; see a need, address the need
Ability to manage multiple projects at one time on tight deadlines
Ability to receive feedback and engage in continuous self-improvement
Ability to adapt to a dynamic, rapidly changing work environment
Ability to build positive relationships with all important constituencies
Located near the heart of San Antonio, the nation’s 7th largest city, St. Luke’s is a coeducational parish day school that presently serves over 240 students in grades PreK-8. St. Luke’s was established in 1947 and has established a stellar reputation during our 73 year history, including distinction as a nationally recognized “Blue Ribbon” school. We are blessed by our partnership with St. Luke’s Episcopal Church, a thriving parish. Our diverse student population is comprised of young people who come from across the metropolitan area. A dedicated Board of Trustees governs our school. We are a long-standing member of ISAS, SAES and NAIS. While we are blessed with abundant resources and a peaceful setting, the family spirit of St. Luke’s and our daily commitment to living “the St. Luke’s Way” are what set us apart. In all that we do, we empower our students with the faith and confidence that they will need to be successful scholars, citizens, and leaders.