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Details
Posted: 21-Nov-23
Location: Hempstead, New York
Salary: Open
Internal Number: 2946
About Hofstra:
Hofstra University is nationally ranked and recognized as Long Island's largest private university located in Hempstead, N.Y. When you work at Hofstra, you join a team of talented professionals committed to preparing students for the challenges of tomorrow, in an environment that cultivates learning through the free and open exchange of ideas for the betterment of humankind. The work we do at Hofstra supports the education and well-being of our students, and the workforce of the future. While working towards this mission, employees can take advantage of many enriching experiences on campus. Whether it's a lunchtime lecture, a Division I NCAA athletics game, a musical concert, a theatre performance, or a visit to one of our two accredited museums, there is always something exciting to do at Hofstra. Enjoy the ease of going to the fitness center, taking a swim, or grabbing a bite to eat without having to leave our beautiful campus! Hofstra University is dedicated to recruiting and retaining a highly qualified and diverse academic community of students, faculty, staff, and administrators respectful of the contributions and dignity of each of its members. We especially encourage women, people of color, members of the LGBTQ+ community, veterans, and people with disabilities to apply.
Position Title: Director of Public Relations
School/Division: VP For University Relations (division)
Full Time/Part Time: Full-Time
Description:
Reporting to the Assistant Vice President of Communications, the Director of Public Relations is an experienced communications professional with a sharp eye for a good story and the exemplary writing skills to tell it well. They are a relationship builder with a high EQ who has experience managing stakeholder/client expectations and balancing them with institutional priorities. The Director of Public Relations will lead multiple projects while also being a team player willing to pitch in on tasks that may be outside their usual responsibilities. They will be a voracious consumer of news who recognizes opportunities to leverage trending stories to promote our brand. Some evening and weekend hours may be required in support of special events and projects.
Responsibilities include, but are not limited to:
Responsibilities include, but are not limited to:
- Performs public and media relations activities for assigned schools including content creation (news stories and articles), writing press releases and media advisories, garnering media placement, and responding to media requests.
- Acts as marketing, communications, and creative services liaison for assigned schools – assisting with collateral, events, publications, newsletters, website updating, photo/video library, etc.
- Provides support for university initiatives and events.
- Supports marketing and communications team with creative ideation, crisis troubleshooting, and assisting colleagues as needed.
- Performs other related duties as assigned.
Qualifications:
- Bachelor's degree required.
- Five to eight years' experience in communications and public relations, preferably with experience in education, higher education, or the nonprofit sector.
- Successful track record of pitching and placing stories to media.
- Strong collaborative and cross-functional skills.
- Experience with social media and web content.
- Crisp, lively writing with ability to frame content to appeal to different audiences.
- Must be facile with marketing, rhetorical and news writing, and able to translate the University's core messaging into a variety of voices and styles.
- An understanding of the publication production process.
- Ability to work on several projects at once in a fast paced, deadline driven environment.
- Experience with planning and executing promotional events.
- Familiarity with Adobe Creative Suite, Constant Contact, MailChimp, Meltwater and Cision.
- Knowledge of AP style.
Preferred Qualifications:
- Experience with video shooting and editing preferred.
- Established regional and/or national press contacts.
EEO Statement:
Hofstra University is an equal opportunity employer, committed to fostering diversity in its faculty, administrative staff and student body, and encourages applications from the entire spectrum of a diverse community.
About Hofstra University
Hofstra University is a nationally ranked and recognized private university in Hempstead, N.Y. that is the only school to ever host three consecutive presidential debates (2008, 2012 and 2016). At Hofstra, students get the best of both worlds. Our campus is a leafy oasis just a quick train ride away from New York City and all its cultural, recreational and professional opportunities. We offer small classes and personal attention, with the resources, technology and facilities of a large university. Students can choose from more than 160 undergraduate program options and 165 graduate program options in the liberal arts and sciences, education, health professions and human services, the Peter S. Kalikow School of Government, Public Policy and International Affairs, the Fred DeMatteis School of Engineering and Applied Science, the Frank G. Zarb School of Business, the Lawrence Herbert School of Communication, the Maurice A. Deane School of Law, the Hofstra Northwell School of Graduate Nursing and Physician Assistant Studies, and the Donald and Barbara Zucker School of Medicine at Hofstra/Northwell. Hofstra University is a dynamic community of more than 11,000 students from around the w...orld who are dedicated to civic engagement, academic excellence and becoming leaders in their communities and their careers.
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