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The University of Washington College of Education is the 5th ranked public school of education in the country, nationally recognized for our community-centered research, professional learning and service-oriented partnerships. We seek an informed and thoughtful Multimedia Content Specialist with a passion for educational justice. Join us!
Reporting to the Director for Marketing and Communications, the Multimedia Content Specialist is charged with sharing the UW College of Education story in a fresh, innovative and compelling manner. This position will be responsible for producing videos, multimedia content, graphic design, infographics, and written copy for the College's marketing and communications efforts. As a key member of the College's Advancement team, the specialist will support and strengthen its fundraising, recruitment and brand building initiatives. This position will be responsible for taking projects from conception through to completion, working with colleagues across the College and UW throughout the process. In addition, the specialist will serve as both a creative voice and caretaker to ensure consistency throughout the College’s digital and print design portfolio.
The Multimedia Content Specialist will represent the College’s mission to transform inequitable educational systems, explicitly focusing on sustaining BIPOC students, faculty, staff and the communities with whom the College partners. The Multimedia Content Specialist must exercise their understanding of structural inequities, and their lived experiences and/or strong translational skills to build community with those whose stories the College is committed to elevating. This position must exercise awareness of prevailing sociopolitical contexts related to Native, Black, Latinx, Asian and Pacific Islander communities to best contribute to the development and execution of the College’s communications and marketing strategies.
This position must develop and maintain productive and positive relationships with the College’s faculty and remain current about the College’s disciplines, internal culture, and the activities of its local and national professional communities. This position will have an aptitude to understand how to work collaboratively and with nuance within a complex organization.
Additionally, the Multimedia Content Specialist will produce content that enhances the brand reputation of not only the individual programs and centers within the College, but of the College as a whole, in alignment with the UW’s overall brand. This involves having a keen eye toward both the College’s and University’s priorities, an understanding of its voice(s) and audiences, and a strong attention to detail.
The College of Education is a small but mighty unit on campus that partners with communities and organizations in our work advancing educational justice. The College’s community and audiences are extremely diverse, and collaboration is paramount to our work. This position requires the ability to interact with broad and diverse personalities in thoughtful and respectful ways.
• Work across groups to conceptualize and develop multimedia content and illustrative materials that tell the College’s story and strengthen its brand. • Produce, manipulate and integrate video, graphic images, animations, sound and text into multimedia storytelling efforts. • Produce and edit videos for publication on the College website, social media and e-communication platforms. • Create digital campaign graphics for the website, social media and e-marketing platforms, when needed. • Design and coordinate the printing of (when applicable) annual reports, case studies, calendars, promotional materials (flyers, fact sheets, brochures, posters, invitations, advertisements and banners), direct mail pieces, stationery, holiday cards and other materials as needed. • Conduct website content maintenance on the College website using CMS (Drupal), including assisting with definition of web content needs. • Develop and maintain a robust photo database and manage photo permissions and distribution. • Maintain consistent use of College and UW branding and establish a consistent look for UW College of Education identity recognition across the College’s internal and external communications. • Track social media analytics, engagement, trends, and audience retention. • Write copy for the College's website, newsletter, print publications, social media, e-communications and other channels. • Ability to participate in evening and weekend events, as necessary. • Complete other job-related duties as assigned.
• Interpersonal Awareness: Builds and maintains positive relationships and actively contributes as a member of an emotionally intelligent, thoughtful and equity-conscious team to achieve results. • Effective communications: Expresses oneself clearly and empathetically in interactions with others in all forms of communication, i.e., verbal and written, one-on-one and group, etc. • Professional Credibility: Takes responsibility for meeting goals, objectives, obligations and solving problems while representing the mission, vision and values of the College. • Critical Thinking: Obtains, analyzes and evaluates information effectively in the face of ambiguity. Makes appropriate decisions based on relevant information and experience. • Valuing Diversity and Inclusiveness: Respects, values and contributes to the UW’s commitment to inclusiveness and diversity. • Ethics and Trust: Models and upholds the values of inclusiveness, openness, candor and honesty despite internal and external pressures. Acts consistently with Washington State ethical guidelines and organizational core values and beliefs.
A Bachelor of Arts or Science in multimedia, graphic design, film production, marketing, journalism, communications or related field, and two to three years of work experience producing multimedia content.
Equivalent education/experience will substitute for all minimum qualifications except when there are legal requirements, such as a license/certification/registration.
Demonstrated ability to tell compelling stories through video. • An excellent eye for design. • Proficiency with a variety of video production and design applications, including but not limited to: Adobe Premiere Pro, After Effects, InDesign, Illustrator and Photoshop. • Proficiency with graphic design concepts, practices and procedures, both print- and Web-based. • A wide degree of creativity and flexibility. • A commitment to staying up to date on multimedia technologies that will add production value. • Demonstrated ability to manage and prioritize multiple projects and adhere to specific deadlines and goals. • Ability to work independently as well as in a collaborative team atmosphere. • Must have a learner mindset and interpersonal awareness. • Must bring a “how can I help” attitude and actively practice “managing up” to teammates and colleagues across the College and University. • Familiarity with Associated Press (AP) writing style to be used consistently in all web/marketing copy. • Ability to write and edit effective copy with a focus on the intended audience.
•Experience producing multimedia content in a nonprofit setting.
SUPERVISORY RESPONSIBILITIES: None. May work with student workers on projects for the College of Education.
Application Process: The application process for UW positions may include completion of a variety of online assessments to obtain additional information that will be used in the evaluation process. These assessments may include Workforce Authorization, Cover Letter and/or others. Any assessments that you need to complete will appear on your screen as soon as you select “Apply to this position”. Once you begin an assessment, it must be completed at that time; if you do not complete the assessment you will be prompted to do so the next time you access your “My Jobs” page. If you select to take it later, it will appear on your "My Jobs" page to take when you are ready. Please note that your application will not be reviewed, and you will not be considered for this position until all required assessments have been completed.
Founded in 1861, the University of Washington is one of the oldest public institutions in the west coast and one of the preeminent research universities in the world. The University of Washington is a multi-campus university comprised of three different campuses: Seattle, Tacoma, and Bothell. The Seattle campus is made up of sixteen schools and colleges that serve students ranging from an undergraduate level to a doctoral level. The university is home to world-class libraries, arts, music, drama, and sports, as well as the highest quality medical care in Washington State and a world-class academic medical center. The teaching and research of the University’s many professional schools provide undergraduate and graduate students the education necessary toward achieving an excellence that will serve the state, the region, and the nation. As part of a large and diverse community, the University of Washington serves more students than any other institution in the Northwest.