The Digital Communications Coordinator will report to the Director of Advancement and work to execute a comprehensive digital communications strategy that promotes Purnell’s priorities and drives awareness. This position will clearly communicate School events, fundraising campaigns, and admissions initiatives to internal and external audiences on social media channels and in print publications. This position is also responsible for updating Purnell’s website and creating and executing a strategic digital communications plan that includes both organic and paid content.
Leverage multiple communication platforms to deliver content (e.g., social media, websites, blog, print publications, e-newsletters, video etc.).
Attend and photograph School events throughout the year.
Create, schedule and publish posts for multiple social media platforms and engage with followers on Facebook, Twitter, Instagram, LinkedIn and YouTube. Manage content pipeline.
Draft, edit and proofread and communications materials and video content. Edit photos for social.
Develop and implement plans for showcasing video and photo on social and web platforms.
Follow news and trends in education at the national and local level, and find opportunities to integrate into School’s pages, working in collaboration with Communications Manager.
Track metrics and provide regular activity reports.
Experience working in a fast-paced environment and delivering high-quality content on a daily basis.
Independent thinker and team player.
Able to write clear, clean, concise and engaging copy and with attention to detail.
Experience with content management systems, social media scheduling platforms, social media channel admin tools and Google Analytics.
Bachelor’s Degree in communications, journalism, marketing or related field and/or 2+ years related experience. Nonprofit, education experience a plus.
Salary is commensurate with experience. To apply, please email a cover letter, work samples and resume to: Jen Gursky, Director of Advancement, at email@example.com.
About Purnell School
Purnell School is a creative and progressive boarding and day school for girls who learn differently. Our community of research-dedicated faculty and staff serve grades 9-12 and post-grad students who strive to think outside the box. At Purnell, young women find their voices and thrive. Purnell provides a rigorous and supportive college preparatory curriculum and many opportunities for leadership on campus.
Purnell School is an Equal Opportunity Employer, committed to diversity in the community and does not discriminate on the basis of color, disability, gender, national origin, race, religion, or sexual orientation. The Purnell School is a nonsectarian independent school located in Pottersville, NJ, an hour from New York City.