Plan and implement the portfolio of educational programs at Green & Growin’ each year - research and coordinate appropriate topics/speakers, manage logistical arrangements and track metrics for each program;
Research and incorporate new approaches to effectively deliver education programs through various delivery systems, learning techniques and best practices;
Evaluate, upgrade and expand current educational programs based on research and analysis of member needs;
Assess competing and/or complimentary educational products and services to determine opportunities to add programs or create partnerships; and
Enhance relationships with external organizations to achieve educational objectives.
Work with the Director of Marketing & Communications to develop a marketing plan that strengthens the brand and enhances the value of the certificate program;
Research and implement guidelines for requiring continuing education units and a renewal process for the Certified Plant Professional (CPP);
Work with the Education Committee to update the curriculum and properly vet questions for the exam; and
Oversee the administration of the certificate program, including:
Establish exam dates, testing center locations and proctor arrangements; and
Assist candidates during the application process, exam and continuing education requirements.
Work with NCNLA staff to develop and implement sponsorship opportunities that deliver partner objectives while increasing revenue;
Assist Director of Marketing & Communications in producing a marketing plan for exhibit booth and sponsorship sales each year;
Assist Director of Marketing & Communications in generating advertisements when working with external partners; and
Assist Director of Business Development in encouraging membership when promoting NCNLA products and services.
Ability to manage and lead the successful delivery of education programs and services. Exceptional verbal and written communications skills. Able to exercise independent judgement and discretion. Exceptional customer service skills. Excellent organizational skills with an ability to prioritize work assignments. Self-motivated and able to work effectively both independently and as part of a team. Strong interpersonal skills and an ability to work with individuals both within and outside the organization including volunteer leaders, members, sponsors and other employees. Comfortable working in a continuously evolving work environment where change is encouraged, and innovation is fostered.
Minimum five years of experience in developing and delivering educational content required. Knowledge and experience working with web-based delivery systems preferred. Background in nonprofit associations a plus.
Additional Salary Information: Competitive Salary with Comprehensive Benefits Package; Flexible Work Schedule
About NC Nursery & Landscape Association
On October 1, 2006, the North Carolina Nursery & Landscape Association (NCNLA) was formed by the merger of the North Carolina Association of Nurserymen and the North Carolina Landscape & Grounds Maintenance Association. Today, NCNLA is a 501(c)5 non-profit trade association representing the interests of North Carolina's green industry, including more than 900 growers, landscape firms, retail garden centers, suppliers, students and educators.